Easily grown in average, medium, well-drained soil in full sun to part shade. Best flowering in full sun. Prefers moist, organically rich soils which drain well. Evergreen in the South, but generally deciduous in the St. Louis area where stems may suffer substantial damage (including dying to the ground) in cold winters. Significant stem damage can be expected when winter temperatures approach zero degrees F. Best sited in a protected location in the St. Louis area. Blooms on new wood, so prune as needed (e.g., thin to the ground up to 1/3 of old stems and any stems lost to winter) in late winter to early spring.